pharma in motion
Serro stands for
- Full-service communication agency
- With focus on digital instruments for pharmaceutical customers
- In a living partnership-setting
organisational
Core Team Structure
Our Story
Over the Years
2000
SERRO KG
-
Focus: classic
-
pharma marketing
-
Campaigns (Rx, OTC)
2010
SERRO GmbH
-
First digital campaign
-
Growth through strategic partnerships
2018
Strategic Decision:
-
focus digital
-
Invest for digital growth;
-
End 2018: Building in-house capabilities & establishing
multi-functional
core team
2019
Enlarge Portfolio
- Install film-studio
- VEEVA
- Invest in tech- equipment
- Core-team increase from 4-10
- Start QM & agile proj.mgmt
2020
Team settled
-
Creation of strategic & operational core team; Increase of strategic partner-ships; Focus on continuous improvement; BlocPartner
Future
Continue
- to invest in people and technology
core
today’s strategic team
- Combined > 60 years of experience in pharmaceutical industry
- Thus experience in nearly all indications
- Having worked national & international, as Rep, Marketing Director, Commercial Excellence Director, GM, Market Access, Government Affairs and Patient Advocacy.
Gerald Serro
Founder & owner
> 20 years in pharma-business experience
PETRA FISCHBACHER
Operations & quality
5 years pharma-business AUT, 10 years pharma-business international
EVELYN SCHÖDL
Agile project management
in market & above country, total > 25 years pharma-business
IT’S ALL AROUND PHARMA BIZ
FOCUS SINCE 20 YEARS:
- 95% of total business is in pharmaceutical industry
- Since 2017 approximately 70% of business digital
- Successful long-term-cooperation with numerous pharmaceutical companies
- VEEVA Full Service Content Partner
Gerald Serro
Mag. Petra Fischbacher, MBA
Michèle Drasche-Wartinberg
Mag. Evelyn Schoedl
Mag. Magdalena Hendriks
Univ.Prof. Dr. Wolfgang Sipos
Julia Stöckl
Alfred Schmöller
Gabi Mass
Julia Prochazka
Sandro Palladino
Victor Beil
Mario Palladino
Daniel Paluch
Herbert Pachler, MSc.
